Creative & Brand Development

How to Be More Creative

how to be more creativeCould an extra spark of creativity help your business today?  This week?  This month?

If you don’t think your team is at its creative peak, there are plenty of simple, fun exercises that will stretch their thinking, juice up their ideas, and generate more big ideas for your business.

Barbara Reinhold provides 10 quick tips in her Monster.com article How Can I Be More Creative? They’re all good (watch a foreign film with no captions!), and here are three ways you can apply her concepts in your workplace:

1.  Ask “what if.” What if your prospects could have anything they want from you?  What if you went after an entirely new market?  What if you could dramatically improve your visibility in the market?  What if you created a new product or offering?

2.  Ask your team for wild ideas and keep track of them on a mega whiteboard.  You never know when that list will spark a real breakthrough.

3.  Have team members switch jobs for a day, then find out what they learned and what they’d do differently.  They’ll also gain more understanding of other roles and how they can work together to produce better results.

Here’s the entire list.  What other ideas can you use this week?

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