This free marketing e-book covers 29 sales & marketing subjects from competitive positioning and marketing plans to campaigns, sales management and ROI.
Using graphics, charts and short copy, the 96-page e-book covers
- What the subject is & why it’s important
- Best and worst-case scenarios
- Key steps to follow
Who’s it for?
- Busy marketers, entrepreneurs, and executives in small-to-midsize companies
- Consultants and service firms
- Geared toward B2B, but many subjects applicable to B2C
Download The Strategic Marketing Process Free eBook now. The 96 page e-book is a 4 megabyte PDF file and will open in a new window. Please disable your pop-up blocker.
Subjects
The e-book covers the entire field of B2B marketing – 29 subjects in all.
If you like what you see, check out our complete set of marketing tools based on the process from our Growth Panel application.
Or connect with us to learn about our marketing services; we can act as your outsourced VP of Marketing and marketing team.
Reader comments
“You pack a ton of important, valuable information into a few short page – quick facts, meaningful examples and critical steps. Great stuff.”
~ Peter Hayes, EMC Corporation
“We really appreciate the best, neutral and worst-case scenarios. In each chapter, these examples help us relate the information back to our particular situation and evaluate where we stand. We’ve had experience with all of the subjects, yet we still find valuable information throughout.”
~ Joseph Norcott and Dolores Ricci-Norcott, Business Technologies of New England
“This book inspired me. I know a lot about sales & marketing, but you helped me understand new subjects like online marketing, publicity, email marketing, etc. You also clarified a lot of strategic subjects like positioning & branding. This material will definitely help me in my business.”
~ Tom Rubens, Entrepreneur
