Last week I posted our Strategic Marketing Process ebook on Scribd. It’s a great way to share documents and promote your content. Feel free to download it right here. Mouse over “iPaper” in the viewer and select “Save Document.”
You can do the same thing at Scribd’s competitors, Docstoc and Slideshare. All three sites work similarly: Upload and download documents, photos, articles and presentations and share them with the group.
Strategic Marketing Process eBook at Docstoc
Strategic Marketing Process eBook at Slideshare
There are a number of ways to use these sites:
- Post slide decks after delivering a presentation.
- Post articles to create thought-leadership and generate leads.
- Use for file downloads in place of your web server.
Scribd and Docstoc allow you to embed your document into any webpage. We used Flashpaper to handle this on our previous site, but these sites are more appealing because of the added distribution benefits.
LinkedIn now has a Slideshare widget so you can embed your docs in your profile. It will be interesting to see if all three survive, but right now, all three are great ways to increase your content distribution.
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