http://www.marketingmo.com/how-to-articles/for-ceos/the-problem-with-marketing-departments/ Intelligent Marketing Managment Mon, 06 Feb 2012 19:02:38 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://www.marketingmo.com/how-to-articles/for-ceos/the-problem-with-marketing-departments/comment-page-1/#comment-945 Emily | Brand Architecture Tue, 08 Jun 2010 23:37:10 +0000 http://marketingmo.com/wp/?p=103#comment-945 Great article.. Great article..

]]> http://www.marketingmo.com/how-to-articles/for-ceos/the-problem-with-marketing-departments/comment-page-1/#comment-944 Kevin Sun, 06 Jun 2010 13:25:25 +0000 http://marketingmo.com/wp/?p=103#comment-944 What a perfect description of what Integrated Marketing is all about. Not only does it involve campaigns which send a consistent message across all platforms it involves more than the creative/marketing team. Well said. What a perfect description of what Integrated Marketing is all about. Not only does it involve campaigns which send a consistent message across all platforms it involves more than the creative/marketing team. Well said.

]]> http://www.marketingmo.com/how-to-articles/for-ceos/the-problem-with-marketing-departments/comment-page-1/#comment-939 Patty Cisco Thu, 20 May 2010 12:11:41 +0000 http://marketingmo.com/wp/?p=103#comment-939 Yea! Others get marketing! It's not an expense..it's an investment in the talent and resources essential to generating revenue. When all the leaders around the table engage in the marketing strategy, they are more likely to succeed. Unfortunately that sometimes is the biggest challenge. Yea! Others get marketing! It’s not an expense..it’s an investment in the talent and resources essential to generating revenue. When all the leaders around the table engage in the marketing strategy, they are more likely to succeed. Unfortunately that sometimes is the biggest challenge.

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