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	<title>Marketing M.O. &#187; Vendor selection</title>
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	<description>Intelligent Marketing Managment</description>
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		<title>What will your marketing consultant deliver?</title>
		<link>http://www.marketingmo.com/how-to-articles/vendor-selection/will-your-marketing-consultant-deliver/</link>
		<comments>http://www.marketingmo.com/how-to-articles/vendor-selection/will-your-marketing-consultant-deliver/#comments</comments>
		<pubDate>Sun, 25 Jan 2009 20:30:12 +0000</pubDate>
		<dc:creator>jsagar</dc:creator>
				<category><![CDATA[Vendor selection]]></category>
		<category><![CDATA[hire a marketing consultant]]></category>

		<guid isPermaLink="false">http://www.marketingmo.com/?p=1366</guid>
		<description><![CDATA[I&#8217;ve heard many stories about executives that hire a marketing consultant to execute projects, yet only receive a simple report or partial deliverables for their five-figure engagement. That might not be a big issue for the Fortune 1000, but it can sour an SMB business leader&#8217;s view of the entire marketing consulting field.  &#8220;Consultants&#8221; is already an [...]]]></description>
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		<title>Marketing vendors:  Hiring the right vendor, part 2</title>
		<link>http://www.marketingmo.com/how-to-articles/vendor-selection/marketing-vendors-hiring-the-right-vendor-part-2/</link>
		<comments>http://www.marketingmo.com/how-to-articles/vendor-selection/marketing-vendors-hiring-the-right-vendor-part-2/#comments</comments>
		<pubDate>Mon, 18 Sep 2006 13:56:00 +0000</pubDate>
		<dc:creator>Jennifer Lueck</dc:creator>
				<category><![CDATA[Vendor selection]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[RFPs]]></category>
		<category><![CDATA[vendors]]></category>

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		<description><![CDATA[Today I’m continuing Thursday’s post  about finding good marketing vendors.  In that post I walked through the first few steps in the process: 1.  Know what you need 2.  Identify your prospects 3.  Think carefully about your success criteria 4.  Make your first cut At this point you should have a manageable list of companies [...]]]></description>
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		<title>How to find a good marketing vendor</title>
		<link>http://www.marketingmo.com/how-to-articles/vendor-selection/how-to-find-a-good-marketing-vendor/</link>
		<comments>http://www.marketingmo.com/how-to-articles/vendor-selection/how-to-find-a-good-marketing-vendor/#comments</comments>
		<pubDate>Thu, 14 Sep 2006 10:36:00 +0000</pubDate>
		<dc:creator>Jennifer Lueck</dc:creator>
				<category><![CDATA[Vendor selection]]></category>
		<category><![CDATA[b2b]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[vendors]]></category>

		<guid isPermaLink="false">http://marketingmo.com/wp/?p=85</guid>
		<description><![CDATA[New website project on the horizon?  Looking for a new printer or designer?  A PR firm?  Copywriter?  CRM consultant? Whether you have a rolodex full of contacts or you’re beginning a totally new project in the dark, finding the right vendor for the job is a project in itself.  You need to find the best [...]]]></description>
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		<title>How to compare prices</title>
		<link>http://www.marketingmo.com/how-to-articles/vendor-selection/how-to-compare-prices/</link>
		<comments>http://www.marketingmo.com/how-to-articles/vendor-selection/how-to-compare-prices/#comments</comments>
		<pubDate>Fri, 14 Apr 2006 20:43:00 +0000</pubDate>
		<dc:creator>Nancy Sagar</dc:creator>
				<category><![CDATA[Vendor selection]]></category>
		<category><![CDATA[business]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[Pricing]]></category>
		<category><![CDATA[sales]]></category>
		<category><![CDATA[strategy]]></category>

		<guid isPermaLink="false">http://marketingmo.com/wp/?p=30</guid>
		<description><![CDATA[Ugh, how I hate to compare quotes!  I was just helping a friend evaluate contractors and we weren&#8217;t just comparing apples to apples &#8212; it was like comparing an apple to a lychee fruit.  It was insane. But after I gave him a marketing tool from our product that stores the price portion of the quotes, [...]]]></description>
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